No more advertising for casino BetCity in marketing emails. The Netherlands has strict laws and rules for e-mail marketing after regulating the gambling market. Betcity has also used affiliates to send mailings in the past.

No mailings and advertising for gambling under 24 years of age

Do not send promotional emails to people under the age of 24. Unfortunately, Betcity noticed that there is no guarantee that promotional emails from affiliates do not reach at-risk groups. Therefore, they have immediately decided to stop appearing as an affiliate in promotional e-mails to your (potential) customers. This means that from today, 18 January 2023, BetCity may no longer carry and/or link to or engage in e-mail marketing of any kind.

What is email marketing?

Email marketing is a form of direct marketing where a message is sent directly to the recipient. Think of the brochures you mail to relatives or relatives you contact by phone. With email marketing, you simply use the email channel to get your message across.
The Netherlands has strict laws and rules for email marketing.