Regulatory Changes in the Dutch Gambling Market (2024–2025)

Regulation is the defining force in the Dutch gambling market. Between 2024 and 2025, several major policy updates reshaped how operators can advertise, verify players and run their platforms.

Advertising Restrictions Tightened

  • Full ban on untargeted advertising (TV, radio, outdoor)
  • Ban on role models and influencers
  • Ban on youth-targeted content
  • Stricter digital targeting requirements
  • Sports sponsorship ban finalises in July 2025

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