Starting this season, the two organisations will work together on a series of impactful initiatives focused on awareness and prevention. The collaboration stems from a shared sense of social responsibility. Both Roda JC and the Ksa recognise the increasing presence of gambling in the world of sports, particularly in the eyes of younger fans.

 Roda  JC and KSA focused on awareness and prevention

To counter this trend, the initiative will combine public communication campaigns with an educational program developed specifically for youth audiences.

The Limburg club is the only professional football organisation in the Netherlands that has never partnered with betting companies. That independent position is now a strength, according to general director **Jordens Peters**: “We’ve always kept a distance from gambling sponsorships. Not for commercial reasons, but because we believe in our social role here in the region. That choice now proves valuable – we can speak credibly about the risks, especially to younger fans